Portfolio

BitKeeper wanted to relaunch its brand and therefore needed to understand the full scope and impact of this decision before beginning. ThinkResults worked with the BitKeeper team to do a Launch Readiness Assessment, a ten-point assessment covering areas like product readiness, management team readiness and sales strategy assessment. This Launch Readiness Assessment tool reveals how… More »

The Executive Director (ED) and Board of Operation Freedom Paws needed a facilitator for their annual two-day Board Retreat. They hired Jenn LeBlanc to facilitate, with a special focus on role definition and communication skills. Jenn began the retreat by having the group list their desired outcomes for the retreat, which became two full flipcharts… More »

enACT, a new consumer energy management software platform, needed a new logo as part of their overall launch project, which included a new website. The original logo in this case was interesting visually but had some execution problems. The CEO also wanted to move into the consumer space and wanted the logo to do its… More »

Xalud Therapeutics, a biotech with a novel pain therapeutic, needed to develop a strong, professional brand and get online quickly to support a round of fundraising. We gave them a completely redesigned website, new business cards and a PPT template to get them off and running. Feedback from investors was very positive. One investment banker… More »

Intelligent Healthcare, a healthcare analytics company, needed to relaunch its brand to prepare for growth and to modernize their online presence. A key part of the rebranding was to make it clear that Intelligent Healthcare can take all sorts of disparate patient data and make it actionable for doctors and for administrators. The image below… More »

Our medical textiles client, PurThread, wanted to run some A/B testing of the concepts we developed for their launch simply because they liked both concepts so much, they couldn’t decide between them. So we did that for a month at a key online property. After our first testing period, we were thrilled to discover that… More »

Senior Seasons is thrilled with the more than 50% increase in site traffic they are now enjoying. They came to ThinkResults asking us to help them compete online with large national chains and drive more traffic to their site. We crafted a strong content and search engine optimization strategy for their site, which has been… More »

LEAP Commerce needed a video to explain its ground-breaking new app, Best Decision, which combines the features of some existing apps with a new social edge that hasn’t been done before. And they needed a walk-through to explain how the app would work – before the app was actually complete. This video is a result… More »

As part of the name change from ProtectStyle to PurThread, PurThread wanted to revamp its logo, keeping the needle and thread (reminiscent of the rod of Asclepius, the symbol of medicine) and the color palette. The new logo did exactly that and we positioned the needle and thread to subtly suggest the “E” after “Pur”… More »

UEVision needed a way to tie their marketing and sales campaigns together and develop a coherent, sticky message. A strong bold message was required to make them stand out from the crowd. ThinkResults Marketing worked with the UEVision team to develop their unique Brand DNA Blueprint, which has served as their foundation for many years… More »

Hara, a rapidly growing leader in the energy management space, needed some videos to do some show and tell of some of the amazing success stories their customers had achieved. What better medium than video for such stories? ThinkResults Marketing completed a series of customer videos for Hara during a customer summit. The CEO at… More »

This site (www.purthread.com) was originally designed very quickly in WordPress (took just a couple of weeks) to enable the new CEO to launch an aggressive private funding round. The site has since expanded quite significantly with the new funding and dramatic press attention. PurThread sees a steady stream of well-qualified leads coming through the site,… More »

To prepare for the initial launch of PurThread products into the market, we launched a press campaign designed to raise awareness about the role of soft surfaces (privacy curtains in particular) in healthcare acquired infections. The story was picked internationally in nearly 80 outlets including Fox Radio, CBS, AOL, and Huffington Post, Reuters, Time magazine,… More »

Westchester Partners needed an efficient process to give them a site that matched their level of professionalism. This Midwest consulting firm offers two seemingly distinct service lines: management consulting and PeopleSoft consulting expertise. What ties those together is the Westchester Partners approach to client work, which is based on customer success, value, experience, focus and… More »

As part of a conference sponsorship, Hara (an environmental and energy management software startup) needed a print ad done quickly to place in a concurrent magazine. This ad was developed using their main brand image (the earth reflected onto a building) and reinforcing their value proposition that Hara software enables companies to impact both the… More »

Taleo (now Oracle) needed to launch their newly designed intranet portal in a way that was fun and engaging for their employees. The success of the new portal was critical to the successful growth of Taleo. ThinkResults Marketing worked with them to design a highly successful employee engagement campaign using our skills in internal marketing,… More »

ThinkResults helped Varolii increase their campaign response rate by 3.5 times and the conversion rate by 4x in just a few short weeks. By analyzing past campaigns and response rates, coaching the marketing team into learning best practices in marketing and email marketing in particular, we helped this company revive and streamline their marketing practices…. More »

Raptor (www.raptorpharma.com) wanted to redesign their site to coincide with some important news about good results from their clinical trial for their lead product. They wanted to capture the emotion and fragility of these young children who are affected by cystinosis, taking them at a young age without this life-saving drug. The response to their… More »