Deb Siegle

Sr. Strategist, Speaker, Business Coach

Deb, a Silicon Valley Woman of Influence, is an astute marketing leader and strategist who delivers practical and actionable insights to business executives and entrepreneurs. She has a special talent for aligning a company’s products, solutions and messages with the customer’s needs. Deb listens to the voice of the customer, analyzes what she hears, and creates a vision, strategy, and direction for her clients. She delivers actionable marketing results that increase customer revenues and loyalty.

Deb understands what drives buyer and customer behavior, and quickly identifies and addresses core issues, developing actionable strategies and tactics that make a measurable difference to her clients. Deb assists clients with positioning and messaging, strategic research, branding, strategy, market and product development and launch, competitive analysis, and customer loyalty and experience projects.

Deb has more than 25 years of marketing, customer service, and sales experience in public and privately-held companies in high tech, health and wellness, biotech, sustainability and professional services. She brings a unique combination of strategic and tactical skills developed through hands-on line management experience at fast-growing companies. Deb has worked in and for start-ups as well as Fortune 100 companies, and understands and conveys the perspectives and needs of both.

Deb began her career in the field of telecommunications as part of a fast-track executive program for a Fortune 100 company. Deb is the president of Women In Consulting in the San Francisco Bay Area – Silicon Valley, and has led multiple other professional associations. Deb has been a judge for the Edison Awards, which honor innovation and innovators. She has also served as a coach for the University of Michigan’s Center for Entrepreneurship. Deb holds a MBA from the University of California, Berkeley and a BBA from the University of Michigan.