Design & Identity Management
Kevin Heney provides the design and identity management for ThinkResults Marketing. Kevin has over twenty years experience managing identity, creative services and brand for high tech companies in Silicon Valley. He managed creative services at Tandem Computers for 11 years, and he was creative director at Informix and Quantum, helping both companies launch a new brand.
Kevin believes that well-designed communications that reflect a brand consistently can strengthen a brand, creating greater awareness and loyalty. He also believes that a well-designed piece should be more than attractive — it should meet a marketing objective.
Kevin founded the Silicon Valley Brand Forum in 2000, providing brand professionals a venue for exchanging best practices in brand management.